The Art of War the artistic way to fail
Nothing to lose...but life. The marketing advantage
Yes, there is an asymmetrycal plethora of features in Irak's war. American's kids are not represented in the global contest, and women and old men too...Weapons are in favour of allied (?), but Saddam have almost all targets...and headcount is on his favour, by far. Irak's Corporate Image sounds better , and Saddam's services are heavily sold in the Iraqui domestic market...J.W.Bush's marketing strategist are too many, and how we say here in Italy, too many cooks make the chicken burnt. Baath Party manage his people better (?) and faster, than American Congress. The command chain is shortest and more efficient. But, among all others market plus, Saddam's owe the best. Highly motivated people, with no choice than strongly partecipate to the contest. Saddam's people may be prefer to be shot, fighting, in the war, than being slowly killed from lackness of food, medicines, water, freedom, opportunities. Allied boys maybe prefer not to die at all and a quick going back to home. The superbowl being just over, it's time of baseball championship, and to download the latest mp3 ...As Sun Tzu in Art of War state, and Gordon Gekko remind us in Wall Street, each battle is won before to be battled ! The strategic set up, nowadays, strongly suggest to buy Iraqui products, that will... skyrocket (marketer's slang, sorry) , while rating companies, will downgrade allied shares from strongly buy to underperform
Managerial Strategic Culture derives from war discipline, particularly from Operation Research. With the deeply embedded outcome of media judgement, is war, nowadays, still a simple war, or, perhaps, a strongly terrible to sell service where marketing intelligence, motivated people are the true and only intelligent weapons to trust on ?
